BSA High Adventure
#Open4Adventure
The Boy Scouts of America needed some serious cohesion and a facelift for their flagship site for its four High Adventure Bases across the country. Philmont, Northern Tier, Sea Base, and The Summit Bechtel Reserve. These four bases produce a large piece of revenue for the organization and provide lifetime memories for thousands of scouts around the country. Digital by DG was brought on to get the most out of their marketing 22-23' marketings campaigns. This included a revisited marketing plan, website, and form registration, as well as a full visual rebrand which was designed and curated for web, email, and social channels.
Timeline
2020
Initial #Open4Adventure Discovery Begins
2021
#Open4Adventure Launches
2022
All four bases sell out of scouting trips for 2022!
Scope
Branding
Complete brand guide
Website
Mobile friendly and e-comemrce driven
Ads & Social
Created organic and paid assets for all marketing platforms
Outcome
Reservations
Growth
Scope
Our Projects
Steeped in a expansive skillset and a do it mentality — our clients range from large to small. Boy Scouts of America to assisted living homes and small dental practices, we do it all. Take the guesswork out of your marketing and hire us already.
110+ Years of Scouting Tradition.
Boy Scouts of America
The Boy Scouts of America is one of Americas iconic national image. It's everything that's good about our country wrapped up into a youth program that's seen more than 50 million Scouts go through since its inception in 1910. Digital By DG is happy to have worked side by side with this timeless brand since 2015.
Assisted Living
The Lodge At Riverton
The Lodge at Riverton is a premier assisted living home in Riverton, Utah. Located inside the Salt Lake Valley, The Lodge is an upscale assisted living that provides outstanding care and superb amenities for loved ones. Digital by DG provides small businesses the marketing team they need but don't have the funds to hire.
HIGH MTN HELI
Jackson Hole, WY Premier Heli-Skiing
Founded in 1971, High Mountain Heli-skiing operation out of Jackson Hole, Wyoming has been a powder skier and snowboarders lovers heaven ever since its inception. Fast forward to 2022 and High Mountain Heli needed some serious digital innovation in its booking process and overall web presence. That's where Digital By DG comes in. We overhauled High MTN Heli's website and reservation system with a new mobile-first design that offers visitors an experience that's reflective of their overall heli-skiing operation.
Timeline
1971
High MTN Heli Launches
2021
Digital By DG takes over website
2022
New website launches and reservations surge.
Scope
Website
Complete overhaul from circa 2010 design
CMS
Developed a customer management system for online bookings and overall client communication.
SEO
Became the #1 search result for 'Wyoming heli-skiing"
Outcome
SEO Ranking
Client Stoke
Growth
BSA Social Media
Boy Scouts of America
Rooted in over 112 years of scouting tradition in the United States — The Boy Scouts of America is a household name in the United States and has had over 50 million youth go through its program since its genesis. Since 2017, Digital By DG has directly on the BSA's Instagram, Youtube, and Facebook pages to positively scale the timeless organization in a digital age.
Timeline
1910
The Boy Scouts of America is founded.
2017
Digital By DG is brought in to support marketing team.
2022
BSA sees positive growth.
Scope
Websites
Re-brand and develop the Open4Adventure website.
AdventureOnFreedom Festival registration site.
Social
Takeover and grow BSA IG and Facebook page by over 70K followers.
Organic & Paid Ads
Reach over 2 million new and current scouts via organic and paid social media posts.
Outcome
Following
New Scouts
Engagement
Olympus View Dental
Salt Lake City, UT Dental Office
The team at Olympus View Dental has created thousands of perfect smiles across the Wasatch Front in Salt Lake City, Utah. Digital By DG was brought in to create a lasting brand that's synonymous with the high-quality dentistry work that they do. From branding, website, and full photo and video development, we have been able to help grow the business and create a brand that's memorable for every client.
Timeline
2020
Dr. Stanfield takes over practice.
2021
Digital By DG is hired on for a full brand overhaul.
2022
Olympus View Dental launches website
and branding.
Scope
Website
Take over the existing website and re-build using mobile-first design and new branding standards with local SEO in mind.
Branding
Updated existing logo with new branding standards.
Photo & Video
Create photo and video assets or website and general marketing use.
Outcome
SEO
New Patients
Revenue
OJAI ENERGETICS
The Most Bioavailable CBD on the Market
Digital By DG was tasked with an overhaul of Ojai's Energetics' marketing strategy and brand identity - a major undertaking. Using our backgrounds in outdoor recreation and health and lifestyle categories, we were able to give more life to and create a broader awareness of an innovative CBD product in a newly established industry.
With careful and thoughtful strategy, the brand development was curated and delivered with a holistic and cohesive approach, and the result helped to further establish a pioneering company in an industry now in full bloom.
Timeline
2017
Ojai launches athlete based CBD.
2018
Digital By DG builds fist CBD athlete team for Ojai.
2019
Ojai becomes #1 selling water-soluble CBD.
Scope
Sports Marketing
Build athlete team focused on the benefits of CBD in sports.
Create an affiliate marketing program for growth in organic sales.
Attend sporting events and build relationships with customers.
Branding
Updated branding with new brand guide and logo designs.
Social Media
We grew social media following by 400% via athlete team and promotional marketing.
Outcome
Sales
CBD Acceptance
Following
CACHE
The World's First Modular Tailgate System
From the humble beginnings of its first Kickstarter campaign:
A successfully funded $50k push for initial capital for a patented, proprietary engineered and designed product, required a fully curated cross-channel marketing campaign; this included establishing a complete brand identity suite, with branded content and production, continuous management, and definitely some longevity. Several years later, these guys have been scaling faster than anyone imagined, now with products in major outdoor retailers throughout the country.
Timeline
2017
Branding, Website, Product Design Development
2020
Cache Basecamp System Launches
2022
Basecamp System 2.0 Releases To Pre-Sale
Scope
Branding
Complete brand guide
Website
Mobile friendly and e-comemrce driven
Photo & Video
Promo videos, social ads, etc.
Outcome
Growth
Sales
Following
Ready To Roll?
The Lodge At Riverton
Assisted Living With Compassion and Care
Deciding to get your loved one into assisted living can be a difficult decision alone. Pair onto that trying to navigate the dated digital industry of assisted living and you've got a recipe for a bad time in an already dreaded experience. Digital By DG was hired by The Lodge at Riverton to create an inviting brand via logo creation, website design/development, as well as photo and video asset creation.
Timeline
2021
The Lodge at Riverton is aquired
2021
Digital By DG launches new branding for The Lodge at Riverton
2022
The Lodge at Riverton sees massive growth.
Scope
Website
Create an easy-to-read, local SEO-driven, and elegantly designed website using new branding and assets.
Branding
Updated branding with new brand guide and logo designs.
Photo & Video
Create all-new imagery and video for website and marketing content.