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Free campaign tracking tool

UTM link builder

Build a campaign link you can use and understand. Add a page, choose the placement, and review exactly how the visit will be labelled in your configured analytics.

UTM link builderBefore we start · Optional

A little about you.

Add what you’d like Dillon to have if you get in touch. Every field is optional. You can skip this and still use the complete tool.

Contact details stay in this browser tab. Nothing is sent to Dillon until you submit an inquiry or call request.

How to use your UTM link

  1. Start with the page someone should reach after clicking.
  2. Choose the ad platform, email or other placement and give the campaign a consistent name.
  3. Copy the full generated URL into that placement. Then test it once.
  4. Look for its campaign name in your configured analytics acquisition reports.

A UTM link labels a visit. It does not install analytics or verify that inquiries and sales are being recorded. Use it for campaigns outside your website, and keep campaign tags off links between your own pages.

Google’s official campaign URL guide explains the tags and where to find the data. Consistent spelling and case matter; this builder uses lowercase and replaces spaces with underscores.

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